Diesel Clothing Fights to Reclaim Fashion Crown

Very much head to head with other leading fashion labels, Diesel Clothing seem to produce the goods year upon year. New designs and innovative ideas keep Diesel Clothing ahead of the rest, in terms of popularity and fan base. The key behind this is keeping the brand name small and contemporary, in a way that keeps it unique from the rest.

Many brands have taken new approaches to the High Street, in bringing out large printed designs and other unique garments. This is where Diesel as a brand were very clever, as they did not get dragged into this and follow on! They kept their brand small and unique in a way that creates consistency and has the feel of a great sense of style. Diesel have their very own mission statements as a fashion label, and have stuck to these throughout their 30 year reign on the High Street. This has helped them in terms of keeping, and increasing their very own fan base, as customers know exactly what they are going to get from Diesel.

Diesel as a brand have proved to be very much, more selective, in terms of promoting and being sold in most High Street stores. Other competitors such as G-Star are found in almost any fashion outlet, as they aim to produce as many sales as possible, increasing profit margins. Diesel saw this and let G-Star take a large hold in the fashion market of today.

This is a factor that resulted in Diesel becoming more popular, as their products are not found in every high street store. It is this uniqueness about the Diesel that enables them to increase the size of their fan base, and obtain a better customer relationship. It gives off the impression of quality within their products, whereas many people may see G-Star as producing as many products as possible to increase their overall profit margin.

With Diesels store portfolio more selective, and within more desirable shops, customers are seeing this as a one off item of clothing that is second to none in terms of detailing and materials used. Whereas G-Star have over compensated for this, and are found in virtually any fashion store. It is little things like this that increases Diesel as a fashion label, making them more unique to the rest. An example of this is the very small branding always found on any Diesel garment, no matter what the product is. Customers are attracted to this and see it as a very contemporary brand, to take fashion that next step further!

Why not drop into Bridge55, or even go online at Bridge55.com. Here you will find all of the latest Diesel Clothing collections, sure to hit the mark early, and impress you Diesel enthusiasts out there!

After beginning in the shadows of other brands such as G-Star, Diesel now have their hold on the current market, taking styles and materials to whole new levels, in order to provide you, the customers with a product for life!

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G-Star Raw Clothing Now On Sale at Bridge55

Bridge55 have announced that a G-Star Raw sale is now on, with at least 40% off retail prices. All G-Star sale clothing and jeans stock are expected to clear quickly, with an early strong sales reporting showing an increase in consumer confidence. The ‘everything must go’ attitude of the retailer is clear here, with bargains to be had aplenty for the price savvy customers.

With the Autumn/Winter season approaching and the sun disappearing, all G-Star Spring/Summer stock is being cleared. The thinner brighter G-Star t-shirts are available at extremely attractive prices, making way for more seasonal thicker, darker, winter stock that is now arriving. G-star lightweight jackets are also making way for warmer and more traditional military inspired G-Star Raw apparel.

It is not only the tees and jackets that are at bargain prices however. Bridge55 have also reduced all of the Spring/Summer 2011 collection, so all G-Star jeans, hoodies, shirts, jackets, knitwear and accessories are available at rock bottom prices. There isn’t a better time to kit the wardrobe out with some steals from the sale, or simply to get an outfit ready for the weekend without breaking the bank.

The exposure of the brand has been ultra high recently with celebrity endorsers of the brand that include David Beckham, Jay Z, and Justin Bieber. These have all been seen wearing the iconic G-Star Raw logo. This exposure has lead to an increase in demand for G-Star Raw clothing and G-Star jeans which can all be purchased on Bridge55.

Autumn/Winter 2011 is fronted this season by filmmaker, actor, musician, and artist, Vincent Gallo. The Hollywood celebrity whose most notable project includes the 80s indie film Buffalo '66. He joins current face Gemma Arterton in an upcoming ad campaign to promote 3301 by G-Star RAW. The large media campaign is expected to bring strong sales for the 3rd and 4th quarter of 2011.

Despite the tough economic times, G-Star is going from strength-to-strength in the men's and women's designer clothing sector, and it shows no stopping. The mega brand has captured its loyal market and is here to stay. You can try to copy, but G-Star cannot be recreated. The ethics and core business foundations behind the brand drive it into the 21st century.

Bridge55 offer a wide range of mens clothing including brands as G-Star, Voi, Jack and Jones and many others. Bridge55 is a bricks and mortar retailer and also an online retailer. Having been trading for almost 10 years, has an established yet still growing loyal customer base that stretches to all corners of the globe. Bridge55 are at the forefront of cutting edge fashion and aspire to become the market leaders of the future.