Thursday, 30 June 2011

Tuesday, 28 June 2011

Bra-illiant! Debenhams launches lightest ever bra

Debenhams has launched its lightest ever t-shirt bra, weighing 48g, as the answer to the perfect everyday bra.

Debenhams head of lingerie buying and design, Sharon Webb said: "Many women find the search for a bra that fits, flatters, is comfortable and functional, is as hard as finding the right man.

"Our research showed that many traditional t-shirt bras were quite heavy due to their dense foam structure, which is required to give an invisible fit."

Over 90% of women in wearer trials agreed that the bra felt like a second skin.

Back specialist Dr David W. Evans commented: "Since half of the population will at some point probably wear a bra, it is important they will help more than they hinder.

"A properly fitted, well-designed bra, made of light materials that do not restrict movement, is likely to help women stay active, which is the best way to recover from back pain."

The light as air t-shirt bra has no bulk, and moulds to the body, feeling noticeably lighter than any other bra.

Debenhams Sharon Webb continued: "This is an everyday t-shirt bra, designed to be seam-free under clothes. It has bonded straps and bagged out wings for a luxury finish and added comfort.

"It's a weight off our shoulders. We are confident that once women try this bra, they will never wear another t-shirt bra again - it really is unbelievably comfortable."

Always looking for ways to make women feel more comfortable and confident, the team at Debenhams developed the bra to give a barely-there feel, whilst the light weight foam cup gives a smooth and round shape.

The light as air bra weighs 48g while other popular bra styles such as the regular t-shirt bra weigh 58g, a push up bra weighs in at 92g and a gel push up bra weighs around 235g.



Monday, 27 June 2011

Goldsmiths' Fair 2011 - selling exhibition of contemporary jewellery and silver by designer-makers

A unique opportunity to buy direct from the crème de la crème of the jewellery and silversmithing talent in the UK.

Goldsmiths’ Fair is a huge melting pot of creativity and skill. As well as being both informative and inspirational, it is an event where everyone, both exhibitor and visitor alike, shares a common passion for artistry, craftsmanship and the love of jewellery, silver and other precious objects.

At Goldsmiths’ Hall
Week One - Monday, September 26 to Sunday, October 2
Week Two - Tuesday, October 4 to Sunday, October 9
Entrance by catalogue purchasable on the door (£7 for one week, £12 for two weeks)

“It manages to be a hedonist’s paradise of beautiful things and yet surprisingly affordable – it’s an annual treat. It’s got a sociable atmosphere – not only do the cognoscenti of the silversmithing and jewellery worlds go, but there’s also the excitable air that always accompanies buying and all the exhibitors give great personal attention.”

“It’s a chance not only to see some of the most beautiful and stylish jewellery in the country but to meet and talk to those who have designed and crafted it.”

“An opportunity to see one of the City of London’s historic livery companies on site and in action…..with dozens of jewelers and gold & silversmiths displaying and selling their very contemporary pieces.”

“It’s fantastic to meet some of the best gold and silversmiths in the UK. I love the fact that you can see and touch! And Goldsmith’s Hall is amazing and feels so special.”

“I would describe Goldsmiths’ Fair as the place to find the very best modern, contemporary designers under one roof, the coup being that the exhibitors have been discerned by the Goldsmiths as being excellent in their fields. It is also the place to take note of designers and make contact later on.”

Goldsmiths’ Fair presents the best of jewellery and silversmithing talent in the UK. The gilded rooms of Goldsmiths’ Hall are filled with rows of capsule boutiques each one offering a cornucopia of original jewels and stunning silver by individual designer-makers from around the country. 90 exhibitors take part each week, with a change over in the middle necessitating a second visit to fully appreciate the complete spectrum of creative diversity that the Fair offers.

One of the special aspects of the Fair is that all the designer-makers attend in person and can offer a highly personal, bespoke service, providing the opportunity to buy directly from them or commission something unique.

The line up of virtuosity at this year’s Fair is as exceptional as ever with an energetic, fresh trailblazing young contingent providing proof of a budding new generation of exciting emergent talent.

Each year the Goldsmiths’ Company awards a bursary, a loan and a free stand to 10 up-coming designer-makers to help launch their career. Among them are Frances Wadsworth-Jones whose jewellery is playfully provocative and Milly Swire who effectively sets individually sourced stones from India into richly textured gold to create bold, striking jewels.
Rising stars in the silversmithing galaxy include award-winning Jemma Daniels, who hand-raises eminently tactile sculptural pieces for the table and Simon Pattison, who focuses on making simple functional objects for the home which are also intentionally challenging, exciting and amusing. In contrast, Nan Nan Liu’s stunningly original silver is inspired by the circular patterns found in tree trunks. By building up layers of silver in an expressively fluid and original way she is able to capture the essence of this natural phenomenon, and create visually ravishing pieces.

Several of the young designers, who made their debut at last year’s Fair are back again having grown in confidence and skill over the intervening months. On the silver side silversmith Edward Mahony, who won a “Best New Design” award last year returns with a new collection of his visually exciting hand-made silver, with its exaggerated raising marks and uneven rims.

Returning jewellers include Jessica Poole and Shivani Patel. Although totally different in design and approach, both make extremely stylish, sophisticated and wearable jewellery which is both classic and yet totally à la mode. Jessica Poole, together with another new Fair exhibitor Ute Decker, is among a handful of jewellers in the UK licensed to use Fair Trade Gold. Ute only uses Fair Trade gold from Corporación Oro Verde, a collective of community, sustainability and environmental groups from the Choco Bioregion of Colombia, and or recycled silver to make her distinctive bold, sculptural creations.

Making his first appearance at the Fair is jeweller Leo de Vroomen, internationally famed for his sculptural, elegant and sophisticated jewellery. Each piece is hand-made with exceptional precision-engineering and attention to detail. Leo doesn’t simply design stunning jewellery he considers how every piece will be worn, for example a necklace isn’t just circular it is sculpted to perfectly fit the contours of the neck. Shapes are simple and bold, with colour an important feature achieved through the use of exotic gemstones and or enamel. Leo is the master of understated statement jewellery!

Julian Stephens is also one of the new contingents of arrivals whose latest collection combines romantic Pre-Raphaelite design with modernity in the form of clean lines and flawless surfaces. New too is Helen Smith. Helen’s ‘Full on Glamour’ collection, designed for the “modern day siren” is inspired by the opulence and glamour of the 1950s with its elegant fashion styling and calligraphy.

Likewise Alexander Davis makes jewellery which is similarly dramatic, colourful and visually arresting. Always innovative in design and technique, Alexander constantly utilises new ways of capturing gemstones to accentuate their shape and enhance their colour. His latest collection, “Deadly Night Shade” is based on the flowers of this poisonous plant. The result is exotic and edgy with stylised angular shapes and a rich palette of purples, yellows and greens. Last year Alexander won the Best New UK Designer Jewellery Award 2010.

Having recently completed a degree at the Royal College of Art, jeweller Kathy Vones returns to the Fair unveiling her latest ‘Microcosms’ jewellery collection. The collection comprises complex multi-faceted architectural structures made from fine laser-welded precious metal wire, often incorporating sparkling gemstones to provide a tantalising focal point.

Multi-award winning jeweller Tomasz Donocik has just launched his first fine jewellery collection for women entitled ‘The Garden of Good and Evil’. The collection simply oozes opulence and sophistication with its original use of imagery and exotic combination of stones and materials. His new women’s jewellery will be shown alongside his established male range, including his ever popular leather and silver “wrap” bracelets, all designed for the style-conscious man.

The UK has a reputation for being the undisputed leader in the world of the contemporary silver and this is borne out by the incredible variety of exceptional silver shown at Goldsmiths’ Fair. Collectively the participating silversmiths demonstrate the most fantastic creativity and craftsmanship, with many of them taking traditional silversmithing skills to new heights. From spoons and bowls, to magnificent candelabra and centrepieces, each piece is designed to enhance and be relevant for contemporary living, while simultaneously destined to become a cherished heirloom.

Among the first-time silversmiths exhibiting this year is Rebecca Lawley. Rebecca takes design elements of the 1950s and 60s and reinterprets them to produce functional and practical silver with simple, clear, crisp forms, and beautiful finishes. Another newcomer, silversmith Jacqueline Harold should also receive an enthusiastic welcome with her highly original and quirky automated condiment holders which encourage the diner to “play” adding an element of fun to dining. In contrast Carolyn Stephenson creates sculptural silver pieces on a grand scale with real “wow” factor appeal.

Whether you are looking for a piece of silver for the home, an original present or an indulgent jewel to wear to a special event or to accessorise with a new outfit – Goldsmiths’ Fair has something for everyone – for both women and men, both young and old, from the classic to the radically modern. And with prices starting from as low as £60 for something that has been hand-made by a skilled designer-maker, everyone can take home a piece of creativity to be treasured for years to come.

FACTFILE:

Week One - Monday, September 26 to Sunday, October 2
Week Two - Tuesday, October 4 to Sunday, October 9
Closed Monday October 3 for change over of exhibitors
11am to 7.00pm Monday to Friday (last entry 6.30pm)
10am to 6.00pm Saturday and Sunday (last entry 5.30pm)
Entrance by catalogue purchasable on the door (£7 for one week, £12 for two weeks)

• The 29th annual Goldsmiths’ Fair (first Fair took place in 1983)
• A selling exhibition open to the public and trade.
• 90 exhibitors each week (107 jewellers and 61 silversmiths)
• 11 exhibitors take part in both weeks
• All the exhibitors are vetted by the Goldsmiths’ Company
• 10 recent graduates have been granted a stand, a loan and a bursary by the Goldsmiths’ Company
• Prices range from £60 upwards
• All the silver and precious metal jewellery is hallmarked by one of the four UK Assay Offices.

VENUE:

Goldsmiths’ Hall,
Foster Lane,
London EC2V 6BN
Tel: 020 7606 7010
www.thegoldsmiths.co.uk
Licensed Café on site offering drinks and refreshments throughout the day

UNDERGROUND STATIONS:

St Paul’s, Mansion House, Barbican, Bank
BUSES:
8, 11, 25, 100, 242, 56, 521

www.whoswhoingoldandsilver.com

Thursday, 23 June 2011

Molton Brown launches Mini Treats - Global Set

Molton Brown has announced it will be launching a limited edition mini shower gel set for summer 2011.

The Mini Treats - Global Set is exclusive to Molton Brown, and will only be available for a limited time until 13th July 2011.

The shower gel set is made up of ten 50ml bottles of some of Molton Brown's most popular shower gels and bathing products, including items from the best-selling Black Pepper and Heavenly Gingerlily ranges. The smaller sized bottles are ideal for summer travel and include a variety of scents designed for different needs, ranging from relaxation to rejuvenation.

The full Mini Treats - Global Set contains warming eucalyptus bath & shower therapy, bracing silverbirch bodywash, inspiring wild-indigo bath & shower, re-charge black pepper body wash, relasing yuan zhi bath & shower, suma ginseng bath & shower, vitalising vitamin AB+C bath & shower, energising seamoss bath & shower, blissful templetree moisture bath & shower and heavenly gingerlily moisture bath & shower.

Natasha Steenkamp, E-commerce Manager at Molton Brown commented: "We are excited to announce the launch of a new mini treats range which will be perfect for summer holidays and travels. The Mini Treats - Global Set contains a range of natural ingredients which will add some zing to summer bathing, from warming eucalyptus to invigorating ginger. There are also scents designed to aid relaxation, such as yuan zhi and templetree."

The Mini Treats - Global Set allows customers to recreate a luxury hotel experience in their own home or on their travels this summer.

FACTFILE:
The Molton Brown story began in 1973 when it opened its first emporium on South Molton Street in London’s exclusive Mayfair district.

A ground-breaking hair salon, it was renowned for its totally natural, no-chemical philosophy and ethical hair care line.  Early products were hand mixed in the salon from herbs and plant extracts; and were sold in hand-filled glass bottles.

Since its conception, the philosophy remains unchanged.  Molton Brown products are still inspired and created through unexpected combinations of natural elements and its creativity, to constantly surprise and delight. From black peppercorns to kaffir lime leaves to Zambian malachite, each exciting new product fuses natural science with exotic flowers, plants and marine extracts sourced from around the globe.

The Molton Brown range features other products including hand wash and hand lotion.

www.moltonbrown.co.uk

(EDITOR: For what it's worth, my wife and I are firm fans of the Molton Brown range.)

Tuesday, 21 June 2011

Burton announces the classic Montague Burton Collection

Burton has been a firm fixture on the British high street for well over a century, with a heritage steeped in history.

Bearing this in mind, Burton is justifiably proud to announce the launch of its new Montague Burton Collection which draws on its history, looks at its archives for inspiration; and ultimately creates a capsule wardrobe for autumn winter that is proud to be British!

The range (named after Montague Burton, the founding father of the company in 1904) builds on the resurgence of national pride as the UK approaches the 2012 Olympics. With a nation united there's arguably never been a better time to turn the nation's attention to all things British.

The Montague Burton Collection has been crafted within British mills using British fabrics and key pieces from the range that have been designed using original, archived pieces. Through advances in garment technology Burton has created a vintage looking collection with a modern feel.

The classic "Charlie" overcoat for example has actually been designed using Montague Burton's own personal coat which has been passed down from generation to generation of the Burton family.

The two wool suits in the range (one in a brown and the other in a grey salt and pepper tweed) have been carefully created to produce a stylish, modern take on an original 1958 design; perfect for those men keen on emulating 1950's tailoring. Each item in the range has been given a typically British name reminiscent of a by gone age, including a trapper hat and flat cap called William and Harry which wouldn't look out of place for a walk in the grounds of Balmoral Castle.

Knitwear is paramount within this collection with British wool being used to create jumpers, cardigans and roll necks that are perfect for layering. Cable knits add chunky texture that is sure to keep out the British weather this autumn/winter. (EDITOR: Or like during our recent 'summer' weather, too?)

The Montague Burton collection has created a capsule wardrobe for the new season that gives a nod and a fairly broad smile to all things British. Celebrating this country's strengths the new range uses Burton's heritage as the foundation to create statement, investment pieces on the high street.

The rest of the collection includes trend led outerwear, knitwear and accessories in an earthy colour palette of khaki, ecru, grey, brown, moss and slate that mixes textures like tweed, wool and suede to full effect.

Design details such as elbow patches, rope ties toggles and football buttons create a classic English country gent aesthetic that is set to be a big look this season. Further more this collection looks equally good in an urban city setting as it does on a long country walk.

The Montague Burton Collection launches in October 2011 in selected stores and online on Burton's website.

FACTFILE:
Burton was originally founded in 1903 under the name of The Cross-Tailoring Company. It quickly became popular and expanded into hundreds of outlets and factories across the United Kingdom. Today, it is a staple on most high streets and a popular retailer for men's fashion, including gifts for men, men's suits, men's shirts, casual clothing, men's jeans, men's chinos and men's shoes.

Customers can also shop online at the Burton website which offers free returns in-store or by post and fast delivery to their home. The site features a useful size guide to ensure customers can get the correct fit for all items. Customers can also sign up for the Burton newsletter, which offers all the latest style updates, exclusive discounts and competitions.

www.burton.co.uk

Monday, 20 June 2011

Thats Education: Debenhams reports boosted sales as teen prepare fo...

Thats Education: Debenhams reports boosted sales as teen prepare fo...: "Debenhams has revealed that teenagers across the country won't be attending school discos over the coming weeks but instead dancing at Ameri..."

Set your own discount at Tightsplease!

www.tightsplease.co.uk has decided to allow their customers to dictate the percentage discount available in their latest sale initiative.

All customers need do is "Like" Tightsplease.co.uk on Facebook and for every 500 new "Likes" the page receives, the discount will increase by 5% up to an impressive 75% off.

Company director Charles Duncombe said: "We have seen many retailers using social media to communicate to their customers, however we want to use it to allow our customers to communicate to us. Facebook offers a great platform for us to gain vital feedback and customer views, this specific campaign has also allowed us to offer our customers the opportunity of a huge discount in return for their loyalty to www.tightsplease.co.uk".

Within a couple of days of customers being notified by email about the offer, Tightsplease "Likes" had increased by 25%. The deadline for "Likes" is the Friday 24th June.

Thursday, 16 June 2011

Going Barefoot? Big sales boost for PureKit.com

Merrell Barefoot shoes are proving be a major success story for www.PureKit.com, with the minimalist shoes topping their sales charts.

Merrell barefoot shoes are proving to be a massive hit with PureKit.com customers, with sales of the minimalist shoes soaring. The shoes replicate the barefoot running gait, with a design that improves the posture, helps to strengthen the muscles and improves conditioning of the feet.

The shoes are the latest addition to the range of minimalist shoes, and whilst the American brand has entered the barefoot footwear market relatively late, it would appear they are making up for lost time with sales of the new footwear range doing very well.

“Merrell shoes have always been a popular choice with our customers, but Merrell Barefoot shoes were a bit of an unknown quantity, and we were not sure how successful they would prove to be. We need not have worried, as sales are through the roof” says PureKit.com MD Richard Gundle.

Merrell Barefoot shoes offer a minimalist design, with only 4mm of midsole cushioning, with an ultra thin Vibram rubber outsole for traction. In contrast to many barefoot shoes, the Merrell Barefoot range also has a 1mm forefoot protection plate, to prevent injuries from rocks and roots on the trail. The shoes have zero drop from heel to toe, for a true barefoot feel, yet the shoes are highly supportive for the arches.

Whilst barefoot running may be better for foot health, but for urban runners who favour hard surfaces it is often not a practical choice.

Wearing shoes which offer protection from debris, a high-traction sole for grip in wet weather, and protection from baking hot or freezing ground allows runners to get the full benefits of being barefoot, but to do so in greater comfort.

Merrell have created their shoes with a highly versatile design, which works just as well off road, and for barefoot road running, which has, of course, increased their appeal to many runners.

Another reason why Merrell Barefoot shoes are such a popular choice? It's their attractive styling. Merrell are well known for designing and making attractive footwear, and the latest minimalist shoes are no different.

They offer the benefits of being barefoot, yet they have a versatile design which is equally well suited for casual wear as for sports, and are not noticeably minimalist shoes.

Merrell appreciates that whilst their shoes can improve the condition of the feet, it takes time to build up muscle tone and for the feet to adjust. To help its customers get used to the new way of walking, the company has released an iphone app to guide new barefoot runners through the acclimatisation process.

“We always advise our customers to start off gently, as whilst the shoes are comfortable straight out of the box, it can take some time for the feet to adapt to the new way of walking. The iphone app is a great way to get started ” says Gundle.

Despite the initial uncertainty about how its customers would take to the new footwear, it's clear outdoor enthusiasts have fallen in love with the new minimalist shoes. The shoes may only have been in stock for a few months, but sales have already overtaken other,more established, barefoot brands. With summer now just around the corner, and water sports and outdoor adventuring now firmly on the agenda, it looks likely that the strong sales will continue.

Tuesday, 14 June 2011

Debenhams reports rise of shirtego mens fashion trend

Debenhams has revealed the de rigueur way for British men to wear their shirts this season is with three buttons undone, otherwise known as the 'shirtego' trend. (EDITOR: Or the 'unkempt twit' look as we other men call it.)

Last seen on seventies lotharios such as Richard Gere in 'American Gigolo' and John Travolta in 'Saturday Night Fever', the bare chest has marked the return of the 'machosexual' - men who are not afraid to be masculine, confident and sexy.

Department store, Debenhams asked its customers, "how low can you go?" and found that 75 per cent of men now regularly wear their shirt with three buttons undone on a night out, 41 per cent of men will risk a four button undone look and 36% of men will even risk the fashion at work.

Previously, shirts buttoned up to the neck with ties were expected for work and formal events, one button undone with a tie for the end of the working day, two undone for a good night out and three only for those rare tanned and toned few.

Paul Baldwin, Menswear Director at Debenhams said: "This is traditionally a look more commonly associated with Latin lovers, but it has now hit these shores with British men embracing the warmer weather and the salon to bear their chests.

"You only need to look at Simon Cowell vs. Louis Walsh on the X Factor to know that button-free fashion gets the girls." (EDITOR: Anyone care to tell Me Baldwin why the words: “barking” and “up the wrong tree” come to mind with his comparison, there?)

The men of 'The Only Way is Essex' have also brought the look celebrity status, with 62% of men citing the sexy, successful reality TV stars as encouraging them to take the plunge.

Ryan Reynolds, Gerard Butler, Tom Selleck and Burt Reynolds were also stated as sartorial inspiration for the dramatic trend hitting the high street.

Debenhams' survey found while the exhibitionist look was most easily sported in the creative industries of advertising, marketing, PR and design, the return of dress down Fridays has brought the deep V to the more traditional industries.

Research showed 27% of pioneering accountants and lawyers would venture the look at the end of the week, but only just before leaving the office for Friday drinks. 

Baldwin went on to say: "This research has helped us review the design of our men's shirts. We are looking into ways to ensure the collar always sits open to display the chest when the shirt is left undone.

"Time in the gym will also help wearers pull off the look successfully, however, make no mistake, a thick chest rug and heavy gold medallion is not due to make a comeback."

Dorothy Perkins announces Summer Style Weekender

Dorothy Perkins is inviting the British public to celebrate the Summer Style Weekender, with four days of fashion and make-up tips, with 20% off everything.

The company has teamed up with Closer magazine and Rimmel London to bring customers a guide to their most stylish summer. Each day the Dorothy Perkins website will have a new feature, guest-edited by the Closer Fashion team, to handle all summer wardrobe dilemmas, from what to wear to a wedding to what to pack for a holiday. The Closer girls will also be taking to the blog to take part in the infamous DP Dress Up Challenge, solving a daily dilemma from a capsule holiday wardrobe of just five pieces.

Rimmel London will be blogging daily with expert advice from Kirstin Piggot, make-up artist to the stars. A range of Rimmel London products, from mascara to lipstick to nail polish, will be available from dorothyperkins.com for the first time, in a choice of colours to complement the store's summer collection.

The first 5,000 customers will each receive a free copy of Closer magazine and a free Rimmel London nail polish with their order.

Also, every customer will receive a 20% discount, automatically applied online and redeemable in store with a downloadable voucher.

Finally, the Summer Style Weekender competition will allow customers to win their own stylish weekend away. Dorothy Perkins have two prizes to give away for a VIP trip to London for two people on Friday 15th July. Each winner will receive two VIP tickets to see Ellie Goulding at Somerset House, a £200 shopping spree in Dorothy Perkins and makeover from Rimmel London for them and a friend, and an overnight stay at Mercure Bankside, a contemporary 4 star hotel, ideally located in central London.

To enter, and for more Summer Style Weekender activities, interested parties can visit the Dorothy Perkins Facebook page at facebook.com/dorothyperkins and follow the company on Twitter at twitter.com/dorothy_perkins.

For 20% off, and a free Closer magazine and Rimmel London nail polish while stocks last, customers can visit www.dorothyperkins.com.

FACTFILE:

Established over 90 years ago, Dorothy Perkins claims to be one of the biggest fashion retailers in the country, with nearly 600 UK stores and over 100 international outlets. However, it has recently closed a number of its High Street branches, sacking many of its loyal members of staff. The closed branches have notices directing former customers to other branches, sometimes a number of miles away.

Monday, 13 June 2011

Superdrug launches 'doctor brand' skincare range to rival top names, but at high street prices

The next big thing in skincare hits the high street this week with the launch of the first budget "doctor brand" skincare range.

Naked Truth created by Harley St cosmetic doctor Dr Darren McKeown, will be available exclusively at Superdrug and will be the first time the UK retailer has brought a so-called cosmeceutical range to the high street, and importantly, at high street prices.

There are a number of doctor brands on the market such as Dr Sebagh, Dr Brandt and Dr Perricone although they usually retail from glitzy, high end department stores with prices typically ranging from between £50 - £200. Well outside the range of many of us.

But The Naked Truth range is different. It makes the promise of delivering the same level of quality as the more expensive doctor brands, but on a budget with prices ranging from between £16.99 - £28.99.

Dr Darren McKeown points out: "Active ingredients are not cheap and if you want to use the best ingredients at the top end concentrations, you can't do it for bargain basement prices. But at the same time it doesn't need to cost the earth either. By working with Superdrug, we have been able to get the prices down to a level which I hope is within reach of most women.”

Active ingredients in the range include the latest peptides, retinoids, vitamin C, vitamin E, magnesium, copper and zinc.

The range was called Naked Truth because Dr McKeown wanted to deliver the latest in anti-ageing ingredients, but without the exaggerated claims and hype that usually plagues the beauty industry.

Dr McKeown says: "I get so fed up seeing new creams being promoted as 'botox in a bottle'. The truth is that no cream can do what botox does. Good skin care products are an incredibly important part of looking after your skin, but they work at the surface of the skin whereas Botox works on the muscles underneath. The two are not the same and one will never replace the other."

Jo Hutton, Superdrug buyer, says "At Superdrug we strive to provide our customers with affordable beauty. We are very excited to be launching the Naked Truth range which brings together some of the most advanced anti-ageing ingredients, but at prices which appeal to our customers. Since launching on-line last month it has become one of our most popular anti-ageing skincare ranges with great customer feedback and we are confident it will get the same response in store."

Naked Truth Dr Darren McKeown is available exclusively from Superdrug stores and online at www.superdrug.com.

Sunday, 12 June 2011

London Serenity Launches Mobile Hair And Makeup Services

London Serenity, the leading provider of luxury mobile massage and beauty services in London has launched their mobile hair and makeup services.

Due to popular demand from existing Clientele, which include many 5 star hotels in London, VIP clients in London and many Londoners, London Serenity has now expanded their services to include mobile hair and mobile makeup services.

London Serenity have selected talented mobile makeup artists that have a wide experience in bridal makeup, evenings makeup, and have worked in prestigious salons in London and for magazines in editorials, photo shoots and on movie sets.

London Serenity mobile hairdressers, selected carefully for their experience in prestigious salons and freelance work as bridal hairdressers,will be offering bridal hair, evening hair dos, cutting and blowdrying, Keratine, and colouring services.

London Serenity will also be offering corporate hair and makeup lessons to their existing and new corporate clients.

For further information on London Serenity's services, please visit www.londonserenity.com.

Thursday, 9 June 2011

Step out in comfort and style with Merrell Barefoot Bestselling Minimalist Shoes

Barefoot shoes are the latest fitness footwear sensation, offering runners and outdoor enthusiasts the chance to get more from the time they spend exercising. Modern footwear is designed to cushion and protect the feet, and whilst walking is made more comfortable, many of the benefits from exercising are lost when wearing shoes. The feet are not required to work as hard, the posture is changed, and it has even been suggested that wearing running shoes can actually increase the chances of injury, and that barefoot running is a far healthier choice.

Recent scientific studies conducted by Harvard professor Daniel Lieberman set out to answer the question of how man has managed to run comfortably without modern running shoes. The research confirmed what barefoot runners have long understood; that when running with bare feet the foot lands with a flatter aspect, with the body weight moving from the heel to the forefoot. When barefoot, the posture is more natural, the muscles in the feet and the legs are required to work harder, and muscle conditioning is greatly improved. The foot arches are allowed to work exactly as nature intended, and the large forces acting on the heel are greatly reduced.

Merrell barefoot shoes cater to the growing popularity of barefoot running and replicate the barefoot gait, whilst adding extra grip and protection for the feet. “Merrell Barefoot shoes have zero drop. The heel and the forefoot on the same level, and the shoes replicate the barefoot gait and offer the same benefits to the body as being barefoot” says FitnessFootwear.com MD Richard Gundle. Sales of the shoes have soared since their release at the online store, and are winning over many of its customers to a healthier way of running and walking.

“Part of the attraction with the Merrell Barefoot range is that the shoes look just like normal outdoor shoes. Many people are put off making the switch to barefoot shoes as they are not fond of the five toed designs” says Gundle. Merrell has released its footwear in a wide range of styles to suit all outdoor sports, with a design that is even suitable for casual wear.

Whilst moving over to barefoot shoes certainly has its benefits, Richard points out that it takes time to adjust to the new way of moving and it is important to take it a little easy at first. “Barefoot shoes can take a little getting used to, and it is important to allow the muscles time to adjust to the new way of moving. We recommend starting off with short exercise sessions and building up gradually, to allow the muscles time to adjust. One of the best ways to do this is to download the Merrell Barefoot iphone app and to use it as a guide to working out in the new shoes”.

Merrell Barefoot shoes are certainly popular at Fitnessfootwear.com, and in the short time since they have been available have become the best selling minimalist shoes at the online store. With the range now expanded and with word spreading fast on the benefits, it looks like sales will continue to soar and it will be a big year for Merrell Barefoot.

For further information on the latest range of Merrell Barefoot shoes visit: www.fitnessfootwear.com.

Tuesday, 7 June 2011

'Rare Treasures' Necklace Collection Launches


A beautiful collection of colourful gemstone necklaces is being launched on Friday 10 June at JewelEast by Penny Akester. This collection is timed to coincide with London Jewellery Week - 6-12 June 2011. This range is bright and summery, focussing on unusual and patterned coloured gemstones. Each piece is completely unique and never to be repeated, ensuring that every wearer has a truly special piece of jewellery.

There is more to come later this year as Penny adds to this collection with earrings, bracelets, rings brooches and cufflinks, as well as more necklaces - all focussing on creating unique and precious jewellery using silver with gemstones and a selection of other materials to add further colour and texture.
Visit www.jewellerybypenny.co.uk for details.

Sassoon your hair straight!

Many people love super sleek locks, but why do they spend a fortune on straighteners? And what should we really be looking for? With 45% of women and 20% of men owning a pair of hair straighteners, top UK hair styling brand, Sassoon thought it was time to put us straight on straightening.
Forget focusing on temperature and concentrate on what really makes a straightener great!

1. Ionic technology: Ionic technology is used to emit negatively charged ions onto the hair shaft to break down water molecules and lock in the natural moisture in the hair, leaving it looking shiny, smooth and ultra-glossy. The Sassoon Hydragloss Straightener boasts variable ionic technology to create super chic locks whatever your hair type and look. The ceramic plates also tackle super smooth styling on 9 heat control settings between 150°c - 230°c for different hair types and styles. An LCD display panel ensures clear indication of the settings in use to get the best out of styling.

2. Ceramic plates: Ceramic plates allow for smooth contact with the hair shaft, preventing snagging and minimising heat damage which can sometimes occur during hair styling. They also improve heat distribution through the hair so that results are perfect every time. Sassoon's Perfectly Smooth Straightener is the ultimate tool for adding that finishing touch to straight, sleek styles. Featuring ceramic plates with a top temperature of 230°c, straightening is quick and simple achieving smooth styles at home that really wow.

3. Variable heat settings: Not all hair is the same, and we don't all need a sizzling heat to iron out kinks. High heat can damage fine hair, so the hottest temperatures don't always lead to the best styles. Sassoon's Platinum Edition straightener always gives maximum hair protection with the glitziest of results. The 25 variable heat settings and luxury heat-proof pouch separates the product from its competitors. Sleek, straight hair that glimmers is achieved with the styler's superior heat conductivity, and its ionic technology smooths down hair cuticles for swishable locks.

4. Ease of use: Let's face it, technology isn't everything and sometimes we just want a straightener we can drop into our bags and use after the gym or for a quick fix in the office before after-work drinks. Sassoon's Limited Edition Maxi Mini straighteners are ideal for women on the go. The straightener duo provides great styles at home or out and about. A full size straighteners ceramic plates minimise heat damage to the hair cuticle. The easy to manage swivel chord makes styling at home even simpler. The duo also includes a powerful 200°c palm sized mini straightener which can be tossed into the handbag, for hair in a hurry to take you through from day to night.

Sassoon styling products are available from all good electrical retailers.

Wednesday, 1 June 2011

House Of Colour re-brands. Should you, too?

House of Colour feels that they recognise we all need to refresh and rebrand our look as we can get dated and lag behind the times, so they have just rebranded their company to reflect this.

They engaged the services of brand specialists and then as a company they enjoyed the process of working together and with their partners, clients and the wider world to define their values.

“ Everyone within the organisation now knows that everything we do needs to be measured against the following words: Quality, Credible, Colourful, Relevant, Engaging, Supporting, Aspirational, Successful and Profitable and Integrity,” said a spokesperson.

"At a time when Colour is hitting the shops in glorious combinations, blocks and patterns there cannot be a better time for anyone to find out which colours work for them.

"Walking through the high street being wowed by the visual displays often sends us into total panic – because we don’t always know what will work for us."

The spokesperson added: “The knowledge we share with clients helps them discover exactly which colours will work and just how much of them they can wear. To wear a bright colour from top to toe, you need to be confident you can pull it off.

“You need the assurance that comes from objective, scientifically based evidence that you have seen with your own eyes. Even then some people only feel brave enough to start with small tops and accessories gaining courage as they go. Then we’re ready for that amazing maxi dress or polo shirt in our best colours once we’ve received enough compliments to believe that it really does look amazing.

Is it time for you to refresh and rebrand yourself with colour and style? To increase your shopping confidence? Find out more at www.houseofcolour.co.uk.

FACTFILE:
Established in 1985: House of Colour is an organisation with over 140 consultants worldwide. It's proud that it is the only company in its field to hold the top UK ‘Investors in People’ award which highlights its focus on empowering the individual making it the leading British colour and image consultancy.

House of Colour consultants follow the most intensive, thorough and ongoing training available to operate exclusive franchise areas; with vacancies in the UK and globally, many franchisees are looking for additional consultants to work with them. So if you feel you want to find out more about being a colour consultant, why not take a look at their website?