Monday 16 January 2012

On Your Marks... Get Set... GO!

This Spring/Summer is all about the London Olympics and the Queen's Diamond Jubilee, and the Nancy Dee SS12 range leads with the perfect exclusive print and styles to chime with the country's celebratory mood and upsurge in national pride. Take a look and you'll see what we mean by getting in the swing while remaining coolly stylish and effortlessly chic!

More reasons to celebrate...

Proud to be British

Nancy Dee was founded in 2008 by sisters Tamsin and Seraphina Davis. Every Nancy Dee piece is designed in Seraphina's studio in North London and made in two small factories in the Midlands.

True limited edition pieces
Nancy Dee's prints are uniquely designed for the brand by the sisters, and a limited quantity of each style is made, so each piece is that bit more special for the wearer.

High-performance fabrics naturally...
Their premium fabrics - organic cotton, bamboo and Modal - are wonderfully soft against the skin, drape beautifully, are from sustainable sources and grown naturally.

It's a family business, Nancy Dee was created in 2008 by sisters Tamsin and Seraphina Davis. With backgrounds in Film and Social Policy (Tamsin) and Fashion Design (Seraphina), they share a desire to create wearable stylish pieces that provide a real ethical and sustainable alternative to mainstream fast fashion. The company is gaining a loyal following as more and more people discover that an alternative is possible.

Nancy Dee's manifesto:
Sustainability begins at the design stage. Nancy Dee dresses are not one-season wonders but are designed to be long-wearing, versatile and much-loved pieces. Made in jersey, they can be dressed up for evening ('day-to-night') and adapted to work with seasonal trends. Whilst longevity is key, our designs remain relevant and we have been featured in consecutive seasons in the Drapers future trend catwalk shows at the PURE exhibition in London, and our styles are listed on the Mudpie.com trend forecasting website.

Their materials - organic cotton, soya bean, bamboo, linen and silk - are made from fibres extracted from renewable sources, which means that they are grown naturally, the land can be re-used after each harvest, and unlike synthetic materials they are fully biodegradable.

Made In Britain. By manufacturing in the UK they can be confident of quality, of working conditions, and of helping to preserve the specialist skills that we have here in Britain.

Unique design. All of the clothes they make and all of the prints they use are designed exclusively by Nancy Dee. The production process - from sourcing the yarn through to the finished piece - can take up to a year, and as hey produce a set quantity of each style, limited editions are guaranteed.

If you would like any more information or have any questions please do not hesitate to get in touch.

www.nancydee.co.uk

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